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Surveys and Insight Analysis

Full service analytics

InFact is a full-service analytics firm specializing in delivering customized surveys and insights. With our market analytics and social science expertise, we help businesses gain data-driven insights, make informed decisions, and achieve measurable results.

Our solutions combine advanced technology with a deep understanding of human motivations and needs. We offer trusted solutions that ensure you are always one step ahead in your industry. Let us help you find the best solutions for the insights you need.

Our solutions

Customer and member surveys

Our customer surveys provide deep insights into your customers’ needs, preferences and satisfaction. We help you identify potential for improvement and ensure that your customers are satisfied and loyal. The results provide a basis for adapting products and services to your target groups.

Company and employee surveys

Such surveys focus on organizational development, internal processes and employee well-being. We identify strengths and potential for improvement in the work environment and provide insights that can improve productivity and engagement. Such insights provide a solid foundation for creating a positive work culture and ensuring that your business is attractive to the expertise you are looking for.

Brand research

Through brand research, we map how your brand is perceived in the market. We measure awareness, associations and reputation, so you can strengthen your market position. The insights we provide help you adjust brand strategies to increase visibility, credibility and customer loyalty.

Location and population surveys

We help you understand how cities and towns are experienced by residents, visitors and potential residents. We analyze aspects such as quality of life, well-being, accessibility and provision of services. The insights give you insight into the place’s reputation, potential for improvement and the opportunity to further develop your area for increased attractiveness and satisfaction.

User surveys/UX tests

Our user surveys provide insight into how users experience your physical or digital products. We map usability, functionality and design to identify bottlenecks and potential for improvement. The goal is to gain valuable user insights so that you can further develop your products to ensure increased usability and engagement.

How does it work

InFact offers a wide range of survey methods for conducting customer and member surveys. Which method you should choose depends on your insight needs. Our market analysis advisors are helpful in tailoring a methodological approach that suits your needs and preferences.

When it comes to choosing methodological tools, the most important distinction is between quantitative and qualitative methods. These can be used individually or in combination, so that you gain the most comprehensive insight into your brand.

Quantitative methods

Such methods involve collecting numerical data. The goal here is to analyze the relationship between variables using statistical techniques. By quantifying your customers’ opinions and experiences, these methods provide clear, numerical answers to how different factors affect customer satisfaction.

At InFact, we offer the following main forms of quantitative methods for conducting customer and member surveys:

  • Automated Telephone Surveys (IVR)
  • Web surveys (CAWI)
Qualitative methods

Qualitative methods involve the collection of qualitative and non-numerical data that forms the basis for in-depth analyses of the satisfaction of different target groups. Such methods are particularly useful when you want to explore complex relationships and understand the underlying causes of customer satisfaction.

At InFact, we offer the following main forms of qualitative methods for conducting customer and member surveys:

  • In-depth interviews
  • Focus groups
  • Mobile ethnography
  • Overview studies

All data collection at InFact is carried out in accordance with the ICC/ESOMAR international code of conduct for the practice of market and opinion research. This means, among other things, that all processing of personal data is carried out in accordance with the GDPR.

What do I get?

At InFact, we also offer customization when it comes to report formats. The following report formats are popular among our customers:

Powerpoint report

Here, our analysis team with market analytics expertise will design a report that summarizes results, digs deeper into particularly interesting contexts, and provides input on the way forward based on the insights from the survey. The results are often presented in the form of graphs and tables, accompanied by textual interpretations. Such PPT reports are particularly useful if you need to effectively communicate the results to others, either externally or internally in the business. We are also helpful in adapting the report to your visual templates if you wish.

Word/PDF

InFact also offers more comprehensive reports in MS Word or PDF format. Here we design longer written texts according to the desired layout. The results are typically presented in the form of graphs, tables and statistical measures, as well as longer textual interpretations and discussions of the results of the survey.

Dashboard

If your customer and member survey is based on quantitative data collection – i.e. web or telephone surveys – you can access a dashboard on our InFact Survey platform, where you can explore the results of the survey yourself. Here, complex data sets can be visualized and made available for easy interpretation. The dashboard provides an intuitive overview of the survey results, with user-friendly features designed for efficient data analysis.

Let's level up your business!

Please contact one of our employees for a non-binding conversation about surveys and insights at survey@infact.no.

Contact us
Come to visit

Strandveien 55,
1366 Lysaker – Oslo Norway

Org: 983 067 999

Contact Us

+47 902 06 008
post@infact.no

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Communication · Surveys · Analytics ·